We believe the product is at a point where the world really needs to see this."
"XD could be as big if not bigger than Photoshop someday," said Scott Belsky, Adobe's chief product officer and leader of its Creative Cloud software. So Adobe released XD - short for experience design - in 2016 to help graphic designers control how tapping an app button or clicking a website link will lead people through a digital realm. But in many ways, Photoshop isn't great for the job. Making XD a free product reflects Adobe's new emphasis on growth.Īdobe Systems' XD, a relatively new tool for designing the look and structure of apps and websites, no longer has a price tag - with one caveat.įor years, designers used other Adobe software, most notably Photoshop, to mock up websites and apps.
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